We didn’t just decide one day to do adventure marketing. We earned it.

Finally. You made it.

Hello!

Did it have to take this long?
We almost grew beards waiting. (Not everyone wants one though. 🙂 )

Maybe you found us online.
Perhaps someone told you about us.

If they did, they’ve earned a big frosty stein of beer on us.

Maybe you’re curious.
Maybe you’re checking if we’re the real deal.
Maybe you’ve got no time to waste.

Good. We like that.

So we won’t drag you through the full life story.

Here’s the short version (or, if you’d rather make a short story long, go here 🙂 ).

It all started in 2010. That was the year Katja started guiding canyoning professionally. By 2016, she opened her own travel agency – Kata Adventures. Next came full-time marketing work in the travel, automotive, then tactical industry (Garden Village Bled, Slotrips, Hyundai, Mehler Vario Systems – now Mehler Systems, UF PRO, Lindnerhof Taktik). And voilà, here comes 2024, when Moooia opened its doors. Well, actually more like a tiny laptop in a small flat on a very noisy streetcorner with a wrecked Citroen C3 👀 parked in front.

Romantic? Not really.
Real? Absolutely.
Good? The best so far.

Ever since, we’ve been sweating it out helping people score their next best year.

Check out the stats:

• +8.3% growth in revenue
• +21% growth in inquiries
• 16+ adventure sports covered
• “Great to collaborate with,” they said
• 127 ★4.9 TripAdvisor reviews we still live up to today
• Top reviews from people we deeply respect

We’re talking numbers.
And some feelings.

We’re on a mission to take over the adventure world — and making it better for you than it was before we got here.

But enough about us. We want to know about you.

So let’s talk.

Actually, this is about you. On the about us page. 😊

Look, mate.

You work hard.
Probably harder than most people around you understand.

You’re not just selling trips, gear, training, destinations, or outdoor experiences.

Your worries are real. It’s not that you just send people out on adventures or have them using your products and gear while they’re out in the wild. You’re helping people feel alive.
And you’re helping them come back home alive too.

That matters.

But growing the business around that?
That’s a different beast.

At some point, you’re doing everything yourself.

Answering emails.
Running ads.
Fixing the website.
Posting on social.
Checking bookings.
Managing guides.
Handling customers.
Putting out fires.

All while trying to make one millimeter of progress.

And slowly, the business starts pulling you away from the exact thing that made you start it in the first place.

Maybe you want more.

More time.
More certainty.
More bookings.
More sales.
More room to breathe.
More weekends where your phone isn’t screaming at you.
More family trips where you actually finish a sentence before someone calls.

Maybe it’s a bigger boat.
A new pickup.
A stronger team.
A business that doesn’t depend on you holding it together with duct tape and mindset.

Whatever it is for you…